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<rss version="2.0"><channel><title>Growthshiner insights</title><link>https://www.growthshiner.com/insights</link><description>Guides for marketing agency owners on AI employees, ads, video and reporting.</description><language>en-CA</language><item><title>Video ad sizes for Meta, TikTok, YouTube and LinkedIn (2026)</title><link>https://www.growthshiner.com/insights/video-ad-sizes-every-placement</link><guid>https://www.growthshiner.com/insights/video-ad-sizes-every-placement</guid><pubDate>Mon, 19 Oct 2026 00:00:00 GMT</pubDate><description>Video ad sizes for 2026: ratios, resolutions, max lengths, file sizes and safe zones for Meta, TikTok, YouTube and LinkedIn, checked against official specs.</description></item><item><title>What it really costs to hire at a marketing agency (2026)</title><link>https://www.growthshiner.com/insights/cost-of-hiring-agency-staff</link><guid>https://www.growthshiner.com/insights/cost-of-hiring-agency-staff</guid><pubDate>Thu, 15 Oct 2026 00:00:00 GMT</pubDate><description>The real cost of hiring agency staff in 2026: salary benchmarks for the US and Canada, payroll costs, benefits, recruiting, ramp-up and cost per usable hour.</description></item><item><title>How to automate client reporting at a marketing agency</title><link>https://www.growthshiner.com/insights/automate-client-reporting-marketing-agency</link><guid>https://www.growthshiner.com/insights/automate-client-reporting-marketing-agency</guid><pubDate>Tue, 13 Oct 2026 00:00:00 GMT</pubDate><description>Automate client reporting: connect ad, analytics and CRM data, check the totals automatically, draft the narrative and keep your account lead on the insight.</description></item><item><title>How to keep AI ad creative on brand: a QA checklist</title><link>https://www.growthshiner.com/insights/ai-ad-creative-quality-control</link><guid>https://www.growthshiner.com/insights/ai-ad-creative-quality-control</guid><pubDate>Thu, 08 Oct 2026 00:00:00 GMT</pubDate><description>A QA checklist for AI ad creative: brand kit, product accuracy, claims, hooks, Meta policy, safe zones and captions, plus who approves what before launch.</description></item><item><title>AI video editing for ad variations: an agency workflow</title><link>https://www.growthshiner.com/insights/ai-video-editing-ad-variations</link><guid>https://www.growthshiner.com/insights/ai-video-editing-ad-variations</guid><pubDate>Tue, 06 Oct 2026 00:00:00 GMT</pubDate><description>Turn one approved edit into tested ad variations with AI video editing: new hooks, proof and CTAs in every ratio, word-timed captions and frame-by-frame QA.</description></item><item><title>How to research competitor ads in the Meta Ad Library</title><link>https://www.growthshiner.com/insights/meta-ad-library-competitor-research</link><guid>https://www.growthshiner.com/insights/meta-ad-library-competitor-research</guid><pubDate>Thu, 01 Oct 2026 00:00:00 GMT</pubDate><description>Use the Meta Ad Library for competitor research: search and filter, read start dates, tag ads by angle and hook, then turn patterns into original concepts.</description></item><item><title>How to choose a white-label creative production partner</title><link>https://www.growthshiner.com/insights/white-label-creative-production-agencies</link><guid>https://www.growthshiner.com/insights/white-label-creative-production-agencies</guid><pubDate>Tue, 29 Sep 2026 00:00:00 GMT</pubDate><description>Choose a white-label creative production partner for your agency: what they should own, a pilot-brief scorecard and the questions to ask before you sign.</description></item><item><title>How to scale a marketing agency without hiring</title><link>https://www.growthshiner.com/insights/scale-marketing-agency-without-hiring</link><guid>https://www.growthshiner.com/insights/scale-marketing-agency-without-hiring</guid><pubDate>Thu, 24 Sep 2026 00:00:00 GMT</pubDate><description>Scale a marketing agency without hiring: find where delivery hours go, fix the bottleneck role, move production work off your team and measure hours saved.</description></item><item><title>What is an AI employee? A plain guide for marketing agencies</title><link>https://www.growthshiner.com/insights/what-is-an-ai-employee</link><guid>https://www.growthshiner.com/insights/what-is-an-ai-employee</guid><pubDate>Tue, 22 Sep 2026 00:00:00 GMT</pubDate><description>An AI employee is a defined agency role, like researcher or video editor, done by AI and approved by your people. What it does, the 7 roles and the limits.</description></item></channel></rss>